M+E Connections

Brightspot tackles the GenAI effect, Wasabi dives into disaster recovery without the complexity, and the media and entertainment industry gathers in Los Angeles for the Hollywood Innovation & Transformation Summit (HITS).

Here’s what the MESA community has planned the week of May 20-24, according to MESA’s global member e-calendar.

Tuesday:

• Brightspot presents “The GenAI Effect: Cracking the Multi-Channel Code at Scale.” In an era where AI is no longer a novelty in the digital realm, the rise of generative AI signals a significant shift with far-reaching impacts on daily workflows and business operations everywhere. How can organisations keep up? Join John Ragsdale, TSIA’s Distinguished VP of Technology Ecosystems, Christopher Smith, Brightspot’s Principal Product Manager, and Thoryn Stephens, co-founder at Brain.One, for an illuminating discussion on how AI is impacting businesses everywhere! They’ll be discussing the intricacies of generative AI integration, as well as its key challenges, and actionable strategies for harnessing its potential in multi-channel content dissemination. Discover how your content management system (CMS) can serve as a pivotal tool in maximising the benefits of AI within your digital content strategy.

• Wasabi hosts “Disaster Recovery Without the Complexity.” In this unique webinar, join Wasabi, Veeam and Cloud IBR in discussing how complex technical Disaster Recovery barriers led to an innovative solution which redefines how organisations of all sizes can achieve resilience. Gone are the days of complex, budget-busting disaster recovery plans. Embrace a new era of simplicity and efficiency with Cloud IBR. Discover how Cloud IBR’s solution built with Veeam and Wasabi, empowers organisations of all sizes to achieve robust disaster recovery capabilities without the traditional barriers of complexity and cost.

Wednesday:

• The Hollywood Innovation & Transformation Summit (HITS), being held May 22 at the Skirball Cultural Center in Los Angeles, brings together the best and brightest in the industry for a full day of discussions around the latest technologies.

The pace of the constant innovations and transformations in media and entertainment, across all aspects of content creation and distribution, from advanced workflows to evolving industry technology requirements, can be a challenge for even the most tech-savvy among us. This year’s HITS will again address artificial intelligence but through the lens of our global entertainment supply chain. Since the start of HITS in 2010 we have focused this community on the increased use of platforms and APIs to provide a more fluid interface for the “other” AI (automation and integration)!

This year’s HITS is co-located with EES and Women in Technology: Hollywood. EES is the annual gathering of industry innovators and thought leaders, all discussing the use of data to effectively blend physical and digital experiences across the global entertainment ecosystem. WiTH brings their community’s leadership vision to the main stage at HITS to update their community in the Spring while on the way to their SoCal Women’s Leadership Summit in the fall.

HITS Spring is presented by Box, with sponsorship by Fortinet, SHIB, AMD, Brightspot, Grant Thornton, MicroStrategy, the Trusted Partner Network, the Content Delivery & Security Association (CDSA) and EIDR, and is produced by MESA in partnership with the Pepperdine Graziadio School of Business.

To register, click here.

• Enjoy an action-packed day at AWS Summit Los Angeles 2024, where the latest in cloud innovation comes to life. Explore how cutting-edge technologies, from generative AI to analytics, are revolutionising industries and empowering businesses to lead in the digital era. Learn what it takes to drive culture change, digital transformation, and infrastructure modernisation. Customise your agenda as you choose from lecture-style presentations, peer-led discussions, and a robust Expo. Engage in experiential learning guided by AWS experts and partners and ask questions along the way.

• Fortinet hosts “The Power and Simplicity of Unified Security: Exploring Fortinet Unified SASE’s Innovations.” Join Fortinet as they discuss how Fortinet Unified SASE tackles security challenges in hybrid workforce set-ups and boosts digital transformation efforts. The Fortinet SASE solution makes managing network security easier, consolidates tools, provides best-in-class protection, offers visibility of threats in dynamic work environments, and streamlines operations.