Business

Slalom Named Snowflake Media and Entertainment AI Data Cloud Services Partner of the Year 2024

Slalom was awarded for its depth and expertise in data and AI solutions for the media and entertainment industry as part of the Snowflake AI Data Cloud, helping joint customers collaborate on content, integrate data and applications for real-time insights, develop and scale applications rapidly, and streamline the complexity of leveraging AI capabilities.

Slalom’s recent success partnering with the Chicago Cubs to analyse customer data and develop targeted customer segments and personas to create more engaging fan experiences showcases its ability to drive innovation within the industry and maximise the value of Snowflake.

“We’re honoured for the impact we’re driving for media and entertainment clients navigating consumer shifts in the attention economy,” said Mukesh Kumar, President of Global Technology at Slalom. “With Snowflake, we’re pioneering AI-driven solutions that unlock value, accelerate innovation, and drive growth amidst disruptions to traditional business models.”

“Slalom’s recognition as Snowflake’s Media and Entertainment AI Data Cloud Services Partner of the Year is a testament to the value they deliver to the AI Data Cloud ecosystem, and our shared mission of empowering organisations to unlock their data for business value,” said Tyler Prince, SVP of Worldwide Alliances & Channels, Snowflake. “We look forward to continuing to build our partnership with Slalom and are focused on the next generation of innovation.”

This is the sixth Partner of the Year award for Slalom. Earlier this week, Slalom and Snowflake announced a strategic collaboration between Slalom and Snowflake to drive transformative value for customers across industries by bringing data and AI to the forefront. With seven industry certifications and specialisations, Slalom has consistently demonstrated expertise in delivering transformative solutions for customers. Together, these accomplishments underscore how Slalom is helping customers leverage Snowflake’s AI Data Cloud platform to meet fast-changing needs of the industry to gain better insights and build intelligent, data-driven solutions to fuel growth, sustainability, and exceptional customer experiences.