Data

For chief marketing officer success, focus on helping them attain the right skill set at the right corporate growth stage.... More

The rise of artificial intelligence has rapidly transformed many industries. Its impact on the ad tech space has been profound, changing how quickly, accurately, and effectively ma... More

Following a rise of gaming activity in 2020 and 2021 sparked by Covid-19 lockdown, industry observers have increasingly speculated about an impending explosion of brands into the s... More

There’s no doubt that a huge slice of the world will be watching sports this summer. Furthermore, consumers’ user experience expectations have become influenced by mobile inter... More

The influx of AI systems has highlighted the importance of data within businesses, with many pivoting towards actually utilizing the data they generate on a day-to-day basis.... More

The power of artificial intelligence lies in its capability to solve pressing problems. In logistics, those problems are often related to inefficiencies resulting in supply chain b... More

Data is the new currency, quickly becoming the defining factor for success in the evolving wholesale distribution landscape. Data can be bought and sold, and it can mean the differ... More

SAP announced the publication of its open source manifesto, reinforcing our commitment to open source principles and community engagement. The manifesto aligns with SAP’s establi... More

Disney announced the expansion of its audience graph and clean room tech to Latin America, marking the first time it will be available outside the US, said Dana McGraw, SVP of data... More

Anuvu, a leading provider of worldwide entertainment solutions for mobility markets and high-speed inflight connectivity, has signed an exclusive agreement with Ryff, the leader in... More

Generative AI is transforming most industries, and the creative fields of art and design are certainly no exception. But by embracing it, artists, designers, illustrators and anima... More

Amid the rapid rise of AI and the digital age, the tempo of music consumption shows no signs of slowing down. As physical album sales plummet and streaming services take over, wher... More

As the incorporation of artificial-intelligence tools continues, companies have to consider how their marketing teams will collaborate with generative AI, balancing the insights al... More

Sales organizations can obsess over number of interactions to try to measure and drive sales performance, but this generally results in more zero-value actions and less successful ... More

Shifting focus from curiosity to strategic implementation.... More

49% say they do not care whether an ad was made using AI or traditional methods as long as it looks authentic but 80% want regulations on AI use in political ads.... More

In an increasingly globalised world, the video game industry stands as a testament to the power of interconnected entertainment. However, reaching a diverse audience requires more ... More

The CTV has become a rich source of monetisation for providers. The provider looks at this not simply as helping get the viewer to the content the viewer loves, but as getting them... More

Sohonet ID is a brand-new identity management service designed to simplify and enhance your login experience across all Sohonet products. In Q2, Sohonet ID will launch as the fi... More

Hiring, upskilling, contracting, and retaining: CIOs are quickly devising multivalent talent strategies to make good on AI despite a staggeringly competitive AI talent market.... More